Head of Strategy & Ecosystems at Electrolux Group
David Cronström is Head of Strategy & Ecosystems at Electrolux. He manages the Group’s Smart Home strategy and its engagement in global ecosystems and strategic partnerships. David has 20 years of experience from leading positions in Strategy, Innovation and Change within the Wireless industry and currently in the Home appliance industry. Before joining Electrolux, David held several senior positions at Ericsson, a world leader in technology and services to telecom operators. He was part of the team that ran the integration of Sony and Ericsson prior to the joint venture, Sony Ericsson, was established.